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S-4XL
Model is a size 34D, and wears Medium
UNDR AllureScalloped Wireless Jelly Bra
The UNDR Allure is for women who are tired of choosing between feeling supported and feeling feminine
- Feel secure even with a fuller bust
- Feel so comfortable you forget it's on
- Keep a smooth back and no bunching
Fit GuideUnsure which size to choose?
SmallTrue to sizeLarge
100%Fit Promise
Perfect Fit Guarantee
Free size exchange with no exotra cost & return needed.
Free Shipping over $60Secure CheckoutEasy Returns
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JELLYSUPPORT™ TECHNOLOGY360° support for lift, shape, and stability, without the rigidity of an underwire.
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FULL-COVERAGE SUPPORTCoverage extends from front to sides, keeping the bust secure and comfortably in place.
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SEAMLESS & BREATHABLEA smooth, invisible finish that stays hidden under any outfit and keep you confident all day.
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Natural LiftLight foam padding enhances your shape with a subtle lift without the push-up feel.
FEATURES
- JellySupportâ„¢ Technology
- Wide Support Straps
- Molded 3D Cups
- Full Coverage
- Seamless & invisible
- Scalloped Edge
COMPOSITION
- Nylon
- Elastane
SUPPORT LEVEL
Mid to strong
Designed to fit true to size, with support for A to G cups.
Not sure which size is right for you? Our sizing tool makes it easy to find your best fit.
Care Instructions
- Hand wash cold recommended
- If machine washing, use a laundry bag and gentle cycle
- Wash with similar colors
- Do not bleach
- Do not iron
- Do not tumble dry
- Air dry flat
- Avoid high heat
10.000+ happy customers
See all reviewsDESIGNED AROUND YOUR BODY
UNDR THE COMFORT YOU CAN FEEL
JellyLiftâ„¢ W-stripFlexes with youFINALLY NO MORE WIRES
After years and years of uncomfortable underwire, a bra you can finally wear all day.
The W-shaped JellySupportâ„¢ holds your bust without a single wire, no poking, no digging.
Heat-bonded edgeZero stitchingCOVERED BUT STILL FEMININE
Forget the band that cuts across your back and the side boob left outside.
UNDR Allure stops your bust spilling out of the top, smooths the back rolls, and the scalloped design keeps you feeling feminine and desirable.
ANTI SAGGING SUPPORT
Because of age, a baby or a few pounds lost, your bust loses its perk, most bras don’t lift it back up enough.
Our molded 3D cups lift from underneath and along the sides, and hold it up beautifully all day.
JELLYSUPPORTâ„¢ TECHNOLOGY
Support that moves with you
We developed JellySupportâ„¢ because the support you need shouldn't come at the cost of all-day comfort
01 What is different?
Traditional underwires rely on rigid pressure against fixed points. JellySupportâ„¢ uses a soft, flexible W-shaped gel support system that moves with your body.
02 How does it work?
The gel system sits beneath the cups and extends along the sides, helping lift, shape, and stabilize the bust while spreading support across a wider area.
03 Why does it matter?
Because when support is concentrated, the band and straps take more of the pressure, and you feel it across your shoulders and back.
JellySupportâ„¢ spreads support across a wider area, helping reduce that pressure for more balanced, all-day comfort.
YOUR BEST SUPPORT STARTS WITH THE RIGHT FIT
YOUR BEST SUPPORT STARTS WITH THE RIGHT FIT
Before you ask
Clear answers to help you find the right support
What is JellySupportâ„¢ Technology?
JellySupportâ„¢ is our soft, flexible W-shaped gel support system.
It sits beneath the cups and extends along the sides, helping lift, shape, and stabilize your bust without the rigid feel of traditional underwire.
The flexible gel moves with your body while providing structured support for long days, including 12+ hours of wear.
The result? Flexible support that works with your body, not against it.
How does UNDR provide support without an underwire?
UNDR combines multiple support features instead of relying on a rigid underwire.
JellySupportâ„¢ provides flexible support beneath the cups and along the sides. Molded 3D cups help shape and contain the bust, while full coverage keeps everything securely in place. Wide support straps help distribute pressure across the shoulders.
The wireless construction gives you this structure without the rigid feel of traditional underwire.
Strong support, without the wire.
Will UNDR Allure support a fuller bust?
UNDR is designed for women with different bodies and different support needs, including women who need stronger support.
The combination of JellySupportâ„¢, molded 3D cups, full coverage, and wide support straps provides structured support and helps keep the bust securely contained.
The wireless construction gives you support without relying on a rigid underwire.
For the best result, use our Fit Finder to find the size that matches your measurements.
FIND YOUR SIZE
What makes UNDR Allure different from traditional bras?
Traditional bras can force you to choose between structure and comfort.
UNDR takes a different approach by combining flexible support with a wireless construction.
JellySupportâ„¢ provides structure beneath and around the bust. Molded 3D cups shape and contain, full coverage keeps everything secure, and wide support straps help distribute pressure.
The scalloped edge keeps full coverage looking soft, so nothing about it feels clinical.
Support where you need it, without the rigid feel you don’t.
How do I know which size is right for me?
Use our Fit Finder.
Enter your measurements and we’ll recommend the UNDR size that best matches your body.
Because getting the right size is the first step to getting the right fit and support.
FIND YOUR SIZE
What if my UNDR Allure bra doesn’t fit?
If your UNDR Allure doesn’t fit as expected, our Perfect Fit Guarantee has you covered.
We’ll send you the correct size at no additional cost, and you can keep the original one.
No paying twice. No complicated exchange. No return needed
Can I wear UNDR Allure comfortably all day?
Yes. UNDR Allure was designed to be worn for 12+ hours, so you can stay supported throughout your day without constantly adjusting your bra.
JellySupportâ„¢ uses flexible structure that moves with your body instead of relying on rigid underwire.
Combined with the wireless construction, full coverage, and wide support straps, the design is made to keep you feeling held without feeling restricted.
12+ hours of support, without the constant discomfort.
What is your Perfect Fit Guarantee?
If your first UNDR Allure arrives in the wrong size, we’ll send you the correct size at no additional cost.
And you can keep the original one.
No need to return it. No need to place another order.
We want finding your fit to feel easy, not risky.
IN THEIR WORDS
4.6
based on 14 reviews
WHAT WOMEN ARE SAYING
They describe it as the bra they forget: soft, breathable, nothing digging, nothing to adjust through the day. The scalloped edge and the wide straps come up often, and so does the extender, which several needed and were glad to find in the box. Sizing runs true for most; a couple found the band a little tight and used the extra hooks.
Rating
My Struggle
Size Purchased
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Carla A.Verified Buyer Jun 2026
Real support, no wire needed
- Age Range
- 45 - 54
- Size Purchased
- L
- True Size
- 38D
Jun 2026Real support, no wire needed
I am happy I ordered these. I have a few other brands and wasn't sure if these would be any different. For me they fit perfectly and have great support. I am a 38D in regular bras so I ordered the large. I am 5'6 and 133 lbs to give you an idea. I did not need to use the extenders. They wash nicely and didn't twist. I will order more when I have disposed of some of the older bras I have that I don't like. -
Vivian A.Verified Buyer Jun 2026
I forget I'm wearing it, real support
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 34H
Jun 2026I forget I'm wearing it, real support
Love it! I have a difficult time finding bras and with my weight fluctuating lately, I didn't want to drop a lot of money on new ones. I also wanted something comfortable that was forgiving when I fluctuate in size. This works amazing! It's so comfy and actually gives me a little bit of lift, and great support. For reference right now my us bra size is 34H. -
Keisha A.Verified Buyer Aug 2026
Wearable and no back bulge
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 34C
Aug 2026Wearable and no back bulge
I am 5’7 and 140 pounds. I normally wear a 34c to d depending on the brand. I ordered a medium and they fit great. I have two of the same bras and they hold their shape and wash fine without any special accommodations . They also help with any back bulge (45 and two kids) and have thicker mid lines in the back. -
Marcia A.Verified Buyer Jun 2026
Cute sexy and lifts
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 36C
Jun 2026Cute sexy and lifts
OMG love this bra. It fits snug like a bug no lifting at the bottom and is very cute. I had Brest reduction surgery and have had a hard time finding a bra that doesn’t hurt under my breast where the stitches are. I year post surgery and it still gets a bit irritated there. This bra works and looks good doing it. -
Tamara A.Verified Buyer Jun 2026
Twelve hours and still comfortable
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 36C
Jun 2026Twelve hours and still comfortable
This bra is incredibly comfortable and provides great support without any underwire. The fabric is soft, smooth, and breathable, and the seamless design makes it virtually invisible under clothing. I love the full coverage and natural shaping, and it stays comfortable all day long. Excellent quality, flattering fit, and a great alternative to traditional bras. -
Iris A.Verified Buyer Sep 2026
Zero digging, even sitting all day, no marks
- Age Range
- 45 - 54
- Size Purchased
- L
- True Size
- 38C
Sep 2026Zero digging, even sitting all day, no marks
This is a very comfy bra! So soft, and no digging in! True to size for me. I wear a 38C and got a large...fit perfectly ! I like that this bra will criss-cross in back, not sure that I will, but nice to have options!! -
Ayesha A.Verified Buyer Sep 2026
Finally straps that don't cut
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 36C
Sep 2026Finally straps that don't cut
Nice bra. Soft and smooth, Pads are apparently removable but they must be cut out. Wide straps and closure. All in all a nice surprise, It has been a long time since I was unaware I was wearing a bra. That's how comfortable this is. -
Aurora A.Verified Buyer Jul 2026
I keep it on at home, through every size change
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 36C
Jul 2026I keep it on at home, through every size change
Very comfortable fits perfect now I needed an extention at first but lost weight and now fits like a glove. Boobs are where they should be looks nice under a shirt no wires has like gel inserts very very comfy -
Cheryl A.Verified Buyer Jan 2026
I forget I'm wearing it
- Age Range
- 45 - 54
- Size Purchased
- S
- True Size
- 36C
Jan 2026I forget I'm wearing it
Runs a little small. Material is super soft and comfortable. Can actually wear all day without having to remove. Does slide up every now and then but not like other bras that I have purchased. Does not make your boobs look clumpy. Stays close to the body, does not stick out. For being a very small person this bra actually fits me nicely and doesn't make me feel as self-conscious as some of the other bras that I have bought did. Will be buying more of this bra. 4 stars is because it runs a little small, I had to put the extension in the clasp to make it so it wasn't to tight. -
Solange A.Verified Buyer Mar 2026
I don't rush to take it off
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 36C
Mar 2026I don't rush to take it off
I actually really liked this bra. As I've gotten older and my body has changed its been hard to find anything comfortable. This is so comfortable it's s perfect t-shirt bra. I'm definitely going to order a couple more. I'm giving it 4 instead of 5 stars because of the padding. It wasn't the right size inside of the bra. I had to take it out, which isn't unusual but definitely a bummer. Still, definitely grabbing some more. -
Roxanne A.Verified Buyer Jan 2026
Comfortable from morning to night
- Age Range
- 45 - 54
- Size Purchased
- S
- True Size
- 36C
Jan 2026Comfortable from morning to night
So this bra is actually pretty comfortable. I love that there is no wire since I have issues with the nickel in the wire - even thru the fabric. However, the measurements are a bit small. I have never had to use the band extenders before, but in this case, I needed just a little more length. Once I put that on, it fits much more comfortably. -
Dominique A.Verified Buyer Mar 2026
Comfortable enough to nap in, for a heavy bust
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 38D
Mar 2026Comfortable enough to nap in, for a heavy bust
I’m usually a 38D size and bought size medium and fits well. It’s beautifully made with excellent soft materials that don’t cut into your skin. Wide section under arms. Sufficient soft padding. The only negative is that I would prefer a bit more lift. Otherwise very hapoy with the bra -
Shannon A.Verified Buyer Jun 2026
It holds me up all day
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 34DD
Jun 2026It holds me up all day
While it is not the prettiest bra, it’s also not bad looking. It is super comfortable and very supportive. I am a 34 DD to DDD and ordered the medium. The strap length is more than adequate and the material is breathable. -
Brenda A.Verified Buyer Aug 2026
Forgiving on the bad days, no wire
- Age Range
- 45 - 54
- Size Purchased
- M
- True Size
- 36C
Aug 2026Forgiving on the bad days, no wire
The cups fit a little smaller than expected, but they do include an extender for the back. No underwire is a big plus and the bra is soft and supple. I’ll order again, but a larger size.
UNDR AllureScalloped Wireless Jelly Bra
$44.90